About Us
As a full-service public relations and advertising firm, we offer services that help strengthen your business, whether that means improving awareness of your brand or services, increasing participation and sales, or informing key audiences.
At G&T Communications, we bring an attitude of excellence to every project. As five-time national award winners, we strive to bring you the best. Whether we work with you on a single project or on an ongoing basis, it’s our goal to make you and your organization succeed. You’ll also find that we are extremely cost-effective.
Case Studies
2020 Telly Award Winner
Client – NOVEC
2019 Edgar F. Chestnutt Award
Best Total Communication
Client – GreyStone Power
2019 Winner
Best Total Communication
Client – Central Electric Power Cooperative
2018 Edgar F. Chestnutt Award
Best Total Communication
Client – Blue Ridge Energy
Services
Strategic Planning
for public relations and advertising.
Writing & Design
for external and internal traditional communication pieces.
Creative
for digital & electronic pieces.
Ad Development
for traditional and digital communication outlets.
Annual Report
writing and design.
Logo & Image Development
for customized branding.
Crisis Communication
planning and support.
Social Media Support
with strategic content and visuals for all your channels.
The #GoTo People
By using G&T Communications on a per-project basis, you can keep your staff lean, while achieving the excellent results and benefits of having a fully-staffed communication department. Even if you’re located in another state, working with us is easy. We have multiple clients from all across the country. Firm founder and president Maggie Tilley, APR, CCC, has more than 35 years of experience in working with energy utilities and service providers and a proven track record of results. She and her team know what it takes to help you achieve your goals.
Testimonials
2020 Telly Award Winner
Client – NOVEC
This TV spot uses actual NOVEC customer comments to highlight key things this electric cooperative utility is doing right. The ad was part of an ongoing Power You Can Count On campaign.
2019 Best Total Communication Program – Advertising Campaign – Spotlight on Excellence Award
Client – GreyStone Power
GreyStone Power had been pursuing the #1 spot among cooperatives as ranked by J.D. Power. for quite some time, and Communication is one of the six key metrics for achieving that.
The Making Life Better ad campaign, which kicked off in late March 2018, helped GreyStone Power achieve the top spot in overall Customer Satisfaction, ranking them as #1 among cooperatives by J.D. Power for 2019-2020. Plus, the campaign was named the 2019 Edgar F. Chesnutt award winner, the highest honor in cooperative communication.
The ad campaign included TV, print, social media and digital advertising, as well as ads in the utility’s member and employee publications.
© G&T Communications, Inc.
2019 Best Total Communication Program – Advertising Campaign – Spotlight on Excellence Award
Client – Central Electric Power Cooperative
When the power supplier for S.C.’s electric cooperatives needed to reboot their Beat The Peak program, they called the Go To people in utility communication.
We redesigned their website to focus on signups for the program, launched a Facebook page which serves as an online content library for participating cooperatives, created digital and print ads, social media resources and other meaningful communication pieces to help recruit volunteers.
Changing consumer behavior is a challenge, and Beat The Peak asks people to shift their use of electricity during peak demand period, when electricity is more expensive. By reducing peak demands, participants help keep electric rates affordable and delay the need for additional power plants. It’s a win-win for everyone involved!
To date, the campaign has helped recruit about 45,000 S.C. members to help Beat The Peak.
Community Solar Sellout
Client – Blue Ridge Energy
In response to requests for renewable energy options, Blue Ridge Energy launched a community solar program. The cooperative tapped G&T Communications to help them launch the program and sell subscriptions for nearly 1,500 solar panels.
We helped promote the program with targeted and lead-generating social media campaigns and digital ads, social media content, and wraps around Carolina Country magazine.
We also developed a targeted letter to those who would benefit financially from solar subscriptions and sent e-blasts and thank you cards to those who had already signed up enticing them to create testimonials and encourage their friends to participate. Window clings mailed to participants helped spread the word, too!
Blue Ridge succeeded in selling out their solar subscriptions in only 10 months, and the effort helped increase member satisfaction scores from 9.27 to 9.38 (on a 10-point scale).